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IF YOU WANT TO MAKE A DIFFERENCE BETWEEN YOUR COMPETITORS, YOU CAN START WITH CREATING QUALIFIED PROMOTIONAL MOVIES FOR YOUR COMPANY.
You can easily increase the awareness of your brand with a quality promotional film.
CORPORATE PROMOTION FILM AND TYPES OF PROMOTION FILM
Moving images are the most important communication and marketing tool of our time. The video format, which is frequently used in traditional media, has also dominated social media. One of the most effective communication tools that reveals the power of video is the promotional film. You can clearly express your company's vision with a detailed and powerful promotional film. You can easily increase the awareness of your brand with a quality promotional film. You can convey the message that you cannot give in a long time by writing or explaining directly to your target audience with promotional films. If you want to make a difference among your competitors, you can start by creating quality promotional films for your company.
WHAT IS A PROMOTION FILM AND IS IT DIFFERENT FROM ADVERTISING FILM?
Promotional films are videos that describe your company, production areas, products and organizational structure of your company. The length of these videos is determined according to need. Promotional film shooting should be done in accordance with your corporate identity. A detailed explanation is preferred in promotional films because the main purpose of these videos is to inform. Your customers or potential customers; When you want to inform about the structure of your company and the value of your brand, the most effective way would be to shoot a promotional film. The strong interaction offered by the video makes it easy to get feedback from the target audience. Promotional films are seen as one of the most effective methods of expression for many different sectors. Thanks to the quality promotional films we will prepare for you, you can express the corporate features of your brand in a unique and clear way.
Many people wonder the difference between a promotional film and a commercial. Advertising does not go into much detail and usually focuses on products. The most important difference is that the advertisement primarily aims to be catchy and impressive. For this reason, advertisements are slightly shorter than promotional films. Promotional films are as detailed as possible. It is mostly shot for customers or prospects who have an opinion and knowledge about the subject. Promotional films can also be impressive, but they should be prepared with a more corporate language than advertisements. You can successfully promote your company in different channels with effective and creative films that we will shoot in line with the brief you will provide.
WHAT ARE THE MOST POPULAR PROMOTIONAL FILM TYPES?
Promotional films can be divided into various subgroups according to the purpose of making them. These can be categorized in different ways, depending on the reason for filming or the location where it was shot.
Corporate Promotional Film: The majority of promotional films are of this type. By shooting a corporate promotional film, you can make an effective promotion of your company on a general scale. It is important to pay attention to details and maintain the corporate language in this type of business. The general characteristics of the brand should be emphasized in corporate promotional films. While doing this, a visual language suitable for the current colors and logo of the institution is selected.
Product Promotion Film: This type of film is usually shot to promote new products. In some cases, it can also be prepared to tell customers about the products that exist but want to be emphasized periodically. With this kind of promotional films, you can successfully express to your customers the prominent aspects of your product and what needs it is designed to meet.
Event Promotional Film: These types of promotional films can be preferred for the promotion of events such as seminars, fairs or symposiums. It is an ideal way for the target audience to have information about the event. You can prepare such promotional films to make the seminars or events that your company will give more visible.
Venue (Factory, Hotel, etc.) Promotional Film: Promotional films are also an ideal tool for the promotion of commercial spaces. With the promotional films you will shoot for your factory, you can inform your customers about your company's production process. You can also prepare promotional films for your hotel that can be broadcast in various channels, so you can inform your customers about their accommodation.
Infographic Promotional Films: Infographics, or in other words, information graphics, are an indispensable part of presentations. In your presentations to your customers, you can ideally explain the production rates of your company to your customers with infographics. Although infographics are sometimes prepared as a separate promotional video, they are usually designed as a part of corporate promotional films.
Website Promotion Movie: Website promotional movie enables you to better use the internet environment that customers are increasingly giving importance to. Promotional films suitable for your corporate identity also allow you to increase the interaction rate of your website.
Promotional films can be divided into various subgroups according to the purpose of making them.
With promotional films, you can successfully explain your company to your customers or target audience.
PROMOTIONAL MOVIES WHICH. CAN YOU USE IT IN MEDIA?
We said that promotional films are different from advertisements. So, which channels are more suitable for promotional films? One of the most suitable options is the internet environment. You can successfully explain your company to your customers or target audience with various promotional films that you will publish on the Internet. You can choose your corporate website for this process, which will greatly increase your brand value. You can get a high level of interaction with promotional films in your company accounts on platforms such as YouTube, Facebook or Twitter. Another way to deliver promotional films to customers is by printing CDs and DVDs. This kind of way can be preferred especially at fairs and launches. You can also use an effective promotional film to attract potential customers in your stands to be set up at fairs or in-store promotions. Before seminars, meetings or presentations, it is useful to use a quality promotional film to give descriptive information about the company. Especially in large-scale organizations such as fairs, if you want the first impression of your customers to be strong, you may need a high-level corporate promotional film.
WHAT SHOULD BE CONSIDERED WHEN MAKING A PROMOTIONAL FILM?
Shooting a promotional film is a process that requires experience and creativity. You can count on our qualified team for original and professional promotional films that suit your needs. In order to shoot a high-end promotional film, it is very important to work in harmony both during the production phase and post-production. With the intense and careful work of our team, a quality promotional film will emerge that will increase your brand value and successfully represent your company's visionary identity. We can say that the first important point when shooting a promotional film is the brief. Detailed briefs from you are analyzed by our team and a creative scenario is created. The content and length of the script are determined by the type and purpose of the promotional film. Our production team chooses the most appropriate techniques according to the message to be given and the institutional structure of your company. The shootings are shaped according to the brief and the scenario, and when necessary, they are carried out with advanced devices such as drone, steadicam and jimmy jib. Sound effects and music to be used in promotional films are also very important. In addition, creating a promotional movie can be done using 2D - 3D animation. It becomes clear whether 2D and 3D animations will be used at the decision stage according to your brand's needs. Moving visual design elements, called motion graphics, are also an integral part of promotional films. Promotional films can be prepared with real shots supported by effects, texts and various motion graphic elements, or they can be made only as animations. Our experienced post production team will ensure that you get the result you want in the post-shooting process. Our creative team creates the scenario with the most suitable ideas for the brief you presented. After your feedback on the script, the production process begins. Working with the most innovative techniques and advanced tools, our production team and experienced post-production staff create a successful promotional film with the features you want and present it to you. We are ready to meet your needs in this field in a professional way with our promotional films in different styles that increase the awareness of your company and your brand.
